POSITION RESPONSIBILITIES

• To achieve annual visitation target by forming external partnerships, strategizing tactical and tourism promotion
• To generate reports on visitation figures and survey feedback
• To plan and implement brand awareness campaign
• Event management of special exhibition openings and fundraising events (4 – 6 per year)
• To develop New Central Harbourfront as a cultural hub with joint marketing initiatives
• To formulate and implement effective promotional plan for special exhibitions, public educational programmes and fundraising initiatives to achieve organisational goals
• To issue press releases, handle media enquiries and work with media consultant on media strategy
• To coordinate publications such as annual report, quarterly newsletters, weekly e-newsletters and fundraising pitchbook(s)
• To oversee HKMM Friends’ programme with unique activities
• To coach Marketing Assistant in achieving year-round deliverables as a team

Please see the PDF for details.